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Success Story: AMN Quality Solutions

About AMN Quality Solutions

AMN Quality Solutions is a Mexican company with over 30 years of experience in the manufacturing and quality services sector, serving various industries in Mexico and the United States.

With main offices in Ciudad Juárez, Querétaro, and El Paso, the vision of founder Victor Corella has allowed AMN to expand and specialize in areas such as Quality, Logistics and Warehouse, and Advanced Manufacturing, meeting the demands of multinationals like BRP and BOSCH.

Necesidades de AMN Quality Solutions

Background

In the restructuring process, AMN sought to renew its image and establish itself prominently in the competitive market. Its goal was to reflect its excellence and more than 30 years of experience in this new stage.

Challenges

During this transformation, AMN faced the challenge of defining its target audience, deeply analyzing its digital competitors, positioning its wide range of services, communicating its advanced technologies, and active participation in relevant industry events.

Impact

The absence of effective communication and clear definitions affected AMN, limiting its visibility among competitors. This situation threatened its market positioning and potentially restricted its sales and growth opportunities.

The NDA Solution

Action Plan

New Discovery Agency proposed a comprehensive strategy that included a deep market study, defining goals and target audience, and identifying key messages to promote AMN.

Estrategias Específicas

RESULTS

  • AMN is now among the top 3 industrial suppliers in the region.
  • User-friendly and comprehensive website.
  • Business deals closed due to positioning.
  • Dynamic corporate image reflecting growth.
  • Sales teams with high-quality prospects.
  • Success in events with supplied support materials.
  • Effective materials for commercial missions.

We have implemented a SEO optimization strategy that achieved an impressive growth of 4,646.45% in web traffic, significantly increasing its visibility and digital exposure.

Thanks to our strategy, AMN went from having no presence on Google to ranking among the top results for key industry terms, achieving a remarkable increase of 2,055% in identified keywords.

We are delighted with the results obtained in our collaboration with New Discovery Agency. Their strategic approach and ability to understand our needs have helped us strengthen our image and reach our business goals. We would recommend NDA without hesitation.

Victor Corella
Founder of AMN Quality Solutions