--- title: "Innovation | Enterprise AR/VR & Immersive Systems for B2B" description: "AR, VR and mixed reality built for enterprise deployment: training simulations and operational overlays." url: https://newdiscovery.agency/innovation/ language: en --- ![](https://newdiscovery.agency/assets/hero/innovation/innovation-poster.webp) Innovation · for plants # AR and VR training _for the plant floor._ We build augmented- and virtual-reality training that people practise before they do the real job: a procedure, a machine, a safety step. We built an AR application to train Johnson & Johnson staff on procedures, and Trainlight, our own no-code AR training platform, which won the Bridge Accelerator grand prize. [Start an Engagement →](#cta) [See case studies →](https://newdiscovery.agency/case-studies/?unit=innovation) Production-ready deployment infrastructure [ Proof Johnson & Johnson An AR application that trains staff on procedures, step by step. ](https://newdiscovery.agency/case-studies/johnson-johnson/) [ Platform Trainlight Our no-code AR and mixed-reality training platform. Bridge Accelerator grand prize. ](https://newdiscovery.agency/case-studies/trainlight/) **AR** · VR · Mixed Realitydeployment infrastructure, not another pilot Scroll Deployment Architecture ## From one procedure to training _people actually use._ Every Innovation project follows the same four steps. Each one has to hold before the next starts, so what gets built keeps being used. 1 Foundation | Phase 1 Discovery on site We walk the floor and the procedure before any design begins: who trains whom, where, on which devices, and what a mistake costs. This decides what is worth building and at what scale. Required for all projects 2 Design | Phase 2 Experience design Which modality fits the task (AR on a phone or headset, VR, mixed reality), how the digital layer sits on the real equipment, and how a trainee moves through it. Checked against the real room before build. Produces the build specification 3 Build | Phase 3 Development and pilot We build against the approved specification and run it with a first group of trainees, measuring where they get stuck, before the full rollout. A pilot group before everyone Ongoing operations 4 Operate | Phase 4 Rollout and upkeep We keep the training current as procedures, equipment and staff change, and extend it to the next procedure or site when it earns it. Ongoing The Problem ## Most AR and VR training _never gets past the demo._ Most organizations have experimented with AR, VR, or Mixed Reality. Few have deployed it at scale. The gap between a compelling proof-of-concept and a system that operates across hundreds of users, locations, and workflows is where most investments stall - not because the technology fails, but because the deployment infrastructure doesn't exist. 16% / 6% of AR and VR adopters, respectively, have scaled beyond five use cases. Most remain stuck in proofs of concept and pilots. [Capgemini Research Institute, Augmented and Virtual Reality in Operations, 2018](https://www.capgemini.com/gb-en/wp-content/uploads/sites/5/2022/11/Augmented-virtual-reality.pdf) 75%+ of companies with large-scale AR/VR implementations report operational benefits above 10%. Scale, not pilots, is what pays. [Capgemini Research Institute, Augmented and Virtual Reality in Operations, 2018](https://www.capgemini.com/gb-en/wp-content/uploads/sites/5/2022/11/Augmented-virtual-reality.pdf) Innovation · AI Capability Training ## Built for institutions. Funded by design. NDA delivers AI training programs structured for institutional and government procurement — CONOCER-certified, cohort-based, and designed to produce measurable capability outcomes. CONOCER-certified curriculum — nationally recognized methodology Cohort-based delivery — educators and teams trained together Eligible for institutional and public-sector funding Applied AI projects — practical outputs, not passive attendance 175 Participants in one cohort CONOCER Certified methodology 2 Delivery environments [Explore AI Training →](https://newdiscovery.agency/innovation/ai-training/) CONOCER-Certified AI Fluency Program · Cohort 01 01 AI Foundations What AI is, practical exposure, applied tools Done 02 Workflow Integration Tools applied to real tasks and processes Done 03 Applied Project Participant-built prototype or solution Active A B C + 175 participants · 2 environments Innovation Paths ## Go deeper, _one modality at a time._ Each immersive modality solves a different problem and fits a different operational environment. These pages go deeper into how each one works, where it's been deployed, and whether it fits what you're building. [ Innovation Augmented Reality AR systems for public interfaces, training, and field communication. More legible physical environments \-25% wiring production time at Boeing with hands-free AR work instructions1 Open service page -> ](https://newdiscovery.agency/innovation/augmented-reality/) [ Innovation Virtual Reality VR systems for training, simulation, and immersive digital environments. Higher engagement than flat remote content up to 4x faster training completion for VR learners than classroom learners2 Open service page -> ](https://newdiscovery.agency/innovation/virtual-reality/) [ Innovation Mixed Reality MR systems for blended physical-digital work and communication. Better collaboration across physical context +30% expert productivity from resolving problems remotely with mixed reality3 Open service page -> ](https://newdiscovery.agency/innovation/mixed-reality/) [ Innovation AI Training Applied AI training for institutions, educators, and operating teams. Usable confidence with AI tools Open service page -> ](https://newdiscovery.agency/innovation/ai-training/) [ Innovation AI Consulting Capability design and adoption strategy around applied AI learning. Cost per transaction and end-to-end cycle time, measured before and after Open service page -> ](https://newdiscovery.agency/innovation/ai-consulting/) Sources: 1 [Capgemini Research Institute, Augmented and Virtual Reality in Operations (2018), citing Boeing](https://www.capgemini.com/gb-en/wp-content/uploads/sites/5/2022/11/Augmented-virtual-reality.pdf) · 2 [PwC, The Effectiveness of Virtual Reality Soft Skills Training in the Enterprise](https://www.pwc.com/us/en/tech-effect/emerging-tech/virtual-reality-study.html) · 3 [Forrester Consulting, Total Economic Impact of Microsoft HoloLens 2 (2023), commissioned by Microsoft](https://tei.forrester.com/go/microsoft/HoloLens2MRApps/docs/TEI%5Fof%5FMicrosoft%5FHoloLens2withMRApps-Final.pdf) Proof ## Deployed. Not piloted. [All case studies ->](https://newdiscovery.agency/case-studies/?unit=innovation) [ CANACO Juarez · Microsoft · Seccion de Software Commerce · SMEs 1st AI forum for SMEs in Ciudad Juarez The first AI forum built for SMEs in Juarez, designed to make artificial intelligence feel practical, not theoretical. The first AI forum for small businesses in Ciudad Juárez: a keynote, five flash talks and live demos, with CANACO and Microsoft. CANACO Juarez · Microsoft · Seccion de Software Read -> ](https://newdiscovery.agency/case-studies/foro-ia-pymes-canaco/) [ The Promise Arts & Culture Festival recognized immersive storytelling system An immersive migration installation built to be felt, not just watched. The Promise Read -> ](https://newdiscovery.agency/case-studies/la-promesa/) [ Trainlight Manufacturing 70% faster training targeted by platform story Trainlight turned immersive industrial training into a no-code product story the market could understand. Trainlight Read -> ](https://newdiscovery.agency/case-studies/trainlight/) ## Frequently Asked Questions What makes NDA different from generic AI workshops? Innovation is built around applied capability, not one-off inspiration. Programs are scoped to real roles, real workflows, and measurable learning outcomes, with methodology shaped for institutions, teams, and organizations that need durable adoption rather than short-lived excitement. What is the difference between NDA and a typical immersive studio? Most immersive studios are optimized to produce experiences. Innovation is optimized to deploy and operate immersive systems inside real organizations. That means infrastructure, integration, device management, rollout planning, and long-term support are treated as core parts of the work, not optional add-ons. When should an organization use AR, VR, or mixed reality? AR is best when people need digital guidance in the physical world, VR is best when teams need repeatable simulated environments, and mixed reality is best when digital and physical elements must coexist spatially in real time. Innovation scopes the modality based on the workflow and deployment environment rather than forcing a single format. Who is NDA designed for? Innovation is designed for institutions, teachers, public-sector teams, and organizations that need structured AI capability building. It is especially relevant when leadership wants AI adoption to be transferable across cohorts, teams, or departments instead of depending on a few early adopters. What is the difference between AI training and AI consulting in Innovation? AI training builds fluency and applied skill inside the participant group. AI consulting helps leadership define the adoption roadmap, capability gaps, governance approach, and implementation path before or alongside training. The two are complementary but solve different problems. Does NDA only work on pilots and proofs of concept? No. Innovation is specifically positioned around moving beyond pilot mode. Discovery, system design, integration, deployment readiness, and operations are structured to support real rollouts rather than one-off demos that never become part of the organization’s working infrastructure. How does NDA measure whether a program worked? Innovation measures real capability change through applied work, behavioral adoption, and practical outcomes tied to the participant context. The emphasis is on what people can now do with AI in their actual work environment, not just whether they attended a session or completed a slide deck. What types of organizations are the best fit for Innovation? The best fit is an organization with a real operational, training, or communication use case for immersive systems and the mandate to deploy responsibly. That includes industrial teams, institutional programs, public experiences, and enterprise groups that need immersive technology tied to outcomes rather than spectacle. [See all FAQs →](https://newdiscovery.agency/faqs/) Video Library ## The Tech reel, _AR and VR projects for our clients._ Enterprise-Ready Engagements ## Which procedure takes _longest to teach?_ Tell us, and we'll show you what it looks like in AR or VR. [Start an Engagement](https://newdiscovery.agency/contact/) We respond directly to serious inquiries.