--- title: "Technology HUB covered the Bridge Accelerator win | NDA" description: "Technology HUB's 2024 report on New Discovery winning The Bridge Accelerator and the Trainlight shift behind it." url: https://newdiscovery.agency/news/gana-agencia-local-de-vr-en-the-bridge-accelerator/ language: en --- Award 5 min read # Technology HUB covered the Bridge Accelerator win Technology HUB reported the win, the $10,000 seed award, and Liz Pasillas on why the team stopped selling one-off VR builds. Article Details Category Award Published July 2024 Read Time 5 min Author New Discovery Agency Technology HUB reported the win, the $10,000 seed award, and Liz Pasillas on why the team stopped selling one-off VR builds. [Back to News](https://newdiscovery.agency/news/) New Discovery Media won The Bridge Accelerator and $10,000 in seed capital, and told Technology HUB it was rebuilding its immersive work into something companies could run themselves. [Technology HUB](https://t-hub.mx/noticias/360/gana-agencia-local-de-vr-en-the-bridge-accelerator) named Jonalex Herrera and Liz Pasillas and described the company as a local virtual-reality producer. The accelerator put the team in front of mentors who made them redefine the business model, and Pasillas said the result was a move away from custom VR and AR applications built one at a time, toward something a client could adopt and manage on its own. ## More training cycles, better retention, _and savings on the process itself._ The coverage put the value in operating terms rather than technical ones: more interactive training cycles, stronger retention, and process savings for industry. The company was working inside a regional innovation ecosystem that included Technology HUB, FUNAX, Microsoft and mentors on both sides of the border, and the program tested the business model as hard as the technology. ## The same line runs from Miami _to the plant floor._ The work has a longer public trail. [VoyageMIA](https://newdiscovery.agency/news/voyagemia-jonalex-herrera-liz-pasillas-new-discovery-media-miami/) and [the Miami New Media Festival](https://newdiscovery.agency/news/miami-new-media-festival-2018-jonalex-herrera-liz-pasillas/) caught the Miami years; [the Querétaro automotive cluster meeting](https://newdiscovery.agency/news/new-discovery-at-queretaro-automotive-cluster-directors-meeting/) put the work in front of industrial leadership; and [the Trainlight case study](https://newdiscovery.agency/case-studies/trainlight/), [the En 15 interview](https://newdiscovery.agency/news/new-discovery-agency-on-en-15-la-entrevista/) and [delivery work such as Johnson & Johnson](https://newdiscovery.agency/case-studies/johnson-johnson/) pick it up after the award. More News [ Community Juárez x Venezuela: direct aid after the earthquakes Liz Pasillas and Jonalex Herrera were visiting family in Venezuela when the June 24 earthquakes struck. They now raise funds to buy aid locally. Read ](https://newdiscovery.agency/news/juarez-x-venezuela-direct-aid-campaign/) [ Pitch Trainlight pitched at the Venture Connect Summit Twenty-four startups applied, ten reached the stage. Investors from Silicon Valley came to Ciudad Juárez to watch. Read ](https://newdiscovery.agency/news/venture-connect-summit-2024-trainlight/) [ Award New Discovery won the Bridge Accelerator grand prize Trainlight took the top presentation prize and $10,000 in seed capital after twelve weeks of rebuilding its business model. Read ](https://newdiscovery.agency/news/new-discovery-agency-wins-grand-prize-at-the-bridge-accelerator-program/) From news to proof ## The coverage tells the story. _The case studies show the work._ Each case study shows the system, the technology, and the impact behind what makes the news. [See case studies](https://newdiscovery.agency/case-studies/)