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Impact that can be cited.
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This hub collects the events, awards, and recognition most useful for grant evaluators, cultural institutions, and public-interest partners: bilingual, public-facing, and easy to verify.

Events Awards Recognition
Showing 17 entries
Community
New Discovery Agency
Impact June 2026
Community
Juárez x Venezuela: direct aid after the earthquakes
Liz Pasillas and Jonalex Herrera were visiting family in Venezuela when the June 24 earthquakes struck. They now raise funds to buy aid locally.
Speaking
New Discovery Agency
Impact May 2026
Speaking
Liz Pasillas on leading from who you already are
Her mind went blank in front of 30 investors in Miami. The TEDx talk is what she built out of the three days that followed.
Ecosystem
New Discovery Agency
Impact April 2025
Ecosystem
Smart Tech Alliance took Juárez's case to government
A federal deputy came to see the border's innovation ecosystem in April 2025. Two weeks later the group was in the city's economic office.
Appointment
New Discovery Agency
Impact February 2025
Appointment
Liz Pasillas took office at CANACO's software section
The chamber's specialised software section elected her president in early 2025, with a mandate to push digital transformation in local firms.
Speaking
New Discovery Agency
Impact September 2024
Speaking
Jonalex Herrera's TEDx talk on migration and identity
He reshot his own border film after a director lost its essence, and told TEDx Ciudad Juárez what newcomers owe the city that takes them in.
Award
New Discovery Agency
Impact July 2024
Award
New Discovery won the Bridge Accelerator grand prize
Trainlight took the top presentation prize and $10,000 in seed capital after twelve weeks of rebuilding its business model.
Award
New Discovery Agency
Impact July 2024
Award
Technology HUB covered the Bridge Accelerator win
Technology HUB reported the win, the $10,000 seed award, and Liz Pasillas on why the team stopped selling one-off VR builds.
Partnership
New Discovery Agency
Impact July 2022
Partnership
BRP backed Juárez Aumentada's augmented reality work
BRP supported Juárez Aumentada through its community programme, on augmented reality at public monuments and cultural centres.
Recognition
New Discovery Agency
Impact July 2022
Recognition
Juárez Aumentada won a place in the EKÁ Naweame call
The EKÁ Naweame selection funded Juárez Aumentada and put a state cultural programme's name behind an augmented reality project.
Partnership
New Discovery Agency
Impact December 2021
Partnership
BRP backed Ruta Norte at its virtual reality opening
BRP attended the inauguration of Ruta Norte's VR documentary and supported it through its community and cultural programme.
Industrial Proof
New Discovery Agency
Impact August 2021
Industrial Proof
Virtual reality training for Johnson & Johnson procedures
New Discovery built Johnson & Johnson a procedure-training system in AR and VR, for a moment when in-person training was hard to sustain.
Cultural Proof
New Discovery Agency
Impact March 2021
Cultural Proof
New Discovery built Ruta Norte around migrant testimony
A 2021 account of Ruta Norte in progress: a documentary on migration to the US, with virtual reality used to close the distance.
Broadcast
New Discovery Agency
Impact July 2020
Broadcast
Ruta Norte, explained on the state's morning broadcast
The founders joined Chihuahua's governor on his live programme in July 2020 to talk about the virtual-reality documentary on migration.
Hackathon
New Discovery Agency
Impact October 2019
Hackathon
Thirty hours of game-making at UACJ's runGame 2019
Students had 30 straight hours to build a game on a theme nobody saw coming. The founders came to talk about practical creativity.
Panel
New Discovery Agency
Impact September 2019
Panel
Liz Pasillas on GCC's Talent Women in Innovation panel
Grupo Cementos de Chihuahua's innovation week put four local leaders on a panel about women in innovation. She was one of them.
Film
New Discovery Agency
Impact May 2019
Film
HBO picked up Malabar, co-written by Liz Pasillas
The short film about an undocumented mother searching for her son ran on HBO's platforms from 2019. Liz Pasillas produced and co-wrote it.
Festival
New Discovery Agency
Impact November 2018
Festival
Miami New Media Festival 2018 showed the founders' work
Herrera and Pasillas showed at the 2018 Miami New Media Festival, in a section on video art, robotics and virtual reality.
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